Event Recap

Event Recap: Sustaining & Maintaining Your Small Business

Mar 25
Aug 23
Alley Team
Event Recap

Event Recap: Sustaining & Maintaining Your Small Business

Mar 25
Aug 23
Alley Team
Event Recap

Event Recap: Sustaining & Maintaining Your Small Business

Mar 25
Aug 23
Alley Team
Sustaining and Maintaining Your Small BusinessSustaining and Maintaining Your Small Business
Photo by LinkedIn Sales Navigator on Unsplash

In a crisis like the one we’re having today, we know that the first organizations to take a hit are small businesses.  At Alley, we want to do everything we can to help you to not only stay afloat, but sail—with our first virtual event, “Sustaining and Maintaining Your Small Business”.

In this event, our panelists, Harry, Amanda, and Abby, present you with real-world advice for Venture Capitalists and entrepreneurs just like you during Covid-19.

However, this crisis can be a time to reflect and even grow—our panelists even argue that a depression or recession-era can be a really good time to start a business.

Adjusting to the New Norm:

Tackling the bigger challenges for venture-backed businesses can mean facing a threat of not only fundraising and venture funding but also to revenue—by not being able to secure new accounts or customers.

  • may want to consider hitting pause and evaluate how your funds look in terms of investment.
  • can pivot your business model to serve your customers in a way that’s more advantageous for you.
  • should be more conservative economically during this time.
  • practice general economic conservatism—watching your burn rate, runway, and know when your death date is.

Going Beyond the Data:

Since our society seems to be stuck in time (at home), it’s hard to imagine business moving forward. So, during this crisis, it’s important to set your eyes on something that goes deeper than stats.

 Moving forward, try and focus on:

  • future planning—introducing a lot more intentionality to the managing of professional relationships
  • figuring out your obligations and prioritizing (people, product, profits)
  • pin pointing what drove you to launch and what drives you as a business
  • working on the mental health of you and your employees (and how it can improve as a community)
  • being more empathetic, vulnerable, and compassionate

At Alley, our team is focusing on supporting our community digitally by sharing resources and hosting video events. We hope this event and our entire event series can help keep your business stay connected to the community, move forward in development, and grow with intentionality.

Additional Resources: 

OUR PANELISTS:
Noelle Tassey
Alley
Harry Alford
humble ventures
Amanda Moskowitz
Stacklist
Hans van de Bruggen

TRANSCRIPT:

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